Frequency: 720KHz

Power:  5,000 Watts

Coverage:  Kaua'i County. Leeward and North Oahu, Leeward and higher elevations of the
other Hawaiian Islands.

Primary Target Audience:  Adults 30+

Secondary Target Audience:  Adults 25 - 54 and Visitors.

Commercial Load:   12 minutes per hour with a 15 minute competitive separation.

Format:  Island and Classic Hawaiian Music mixed with Adult Contemporary
and Mainstream Country music.

The CBS Radio News, with Hawaii and Kaua'i news and sports; up
to 7 minutes in the morning and afternoon. Two expanded News programs 
at 7am and 5pm weekdays.
Comprehensive Weather and Surf Report at 6:35 am, weekdays.
.
The only Kaua'i Radio Station that develops and reports Kaua'i news and sports
items on a consistent basis.

Program Line-Up: Monday - Friday 
5:00 a.m. Reggie DeRoos. . . news & information and frequent interviews
9:00 a.m. "Chala". .a mix of local,
traditional Hawaiian music with top 40 & country blended in.
2:00 p.m. Jack Gist. . . local, country, and top 40's music with the day's
news, sports, and weather updates.
7:00 p.m. Kaulana with a great mix of music for the whole family.
12 midnight : continuous music with Becky til 5am and Reggie 

Saturday 
5:00 a.m. Jack. . . news & information
9:00 a.m. "Braddah" Guy Kane . . . traditional and contemporary Hawaiian 
music
2:00 p.m. Kauai's favorite music continues with Cindy Paulo
7:00 p.m. Jack Gist . . . featuring a mix of current hits & classic gold
12 Midnight: continuous music up to the "Big Hawaiian" at 5 a.m.

Sunday
5:00 a.m. Kila Kila, the "Big Hawaiian". .with the Sunday Morning Aloha Show
9:00a.m. Reggie DeRoos with more of Kauai's best music mix.
12:00p.m. Cindy Paulo . . with the best mix of local 
& traditional Hawaiian music with top 40 & country blended in 
5:00 p.m. "Braddah" Kelley Philips . . . "The Hawaiian Radio Show"
11:00p.m. Continuous music up to 5a.m. and Reggie.

KUAI 720 is a GREAT radio station because:

• Kauai's primary news source
• Up to date, accurate, and credible local news, sports, and weather
• Dependable weather, surf, and ocean observations 
• 38 years as an active & respectable member of the community
• An effective advertising tool for local businesses-Offering a solid listenership
• A strong island wide signal
• Classic & Contemporary Hawaiian music
• A core of loyal listeners
• Knowledge of the community
• support of local artists and music
• Outstanding on-air talent
• Top rated AM drive program
• Lively, Informative, and Effective on location Broadcasts